
Central Avenue Wholesale
A cash-and-carry store on Central Avenue: logo and visual identity, a website with a catalog of more than 8,600 products, and ongoing social media.
Read case studyFrom websites and branding to social media and ongoing digital support, Palaeli Studio helps Newark businesses build, grow and manage their digital presence, in English and Spanish.
Based in Reading, PA. Working in person and by phone with businesses in Newark and across North Jersey.
Good digital work starts with understanding the people and businesses behind it. Here is how we support Newark clients in retail, food, wholesale and events.

A cash-and-carry store on Central Avenue: logo and visual identity, a website with a catalog of more than 8,600 products, and ongoing social media.
Read case study
A neighborhood supermarket on Bloomfield Avenue: brand and graphic design, social media, and a website with a catalog of more than 44,000 products, getting ready for online orders.
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Chef Gabriel Bido’s private chef and catering business: a website for catering requests, plus a Spanish-language page for seasonal and holiday orders.
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An event space on McCarter Highway: website, social media and Meta campaigns that promote the workshops and events held there.
Visit websiteBeyond Newark, we support businesses in Lodi, Passaic, Elizabeth and other New Jersey communities.
Three ways to start. Pick the one your business needs right now; you never have to hire all three.
“I need to build or redesign.”
Websites, branding, online stores and platforms designed around how your business works.
Explore Build →
“I need more visibility.”
Social media, local search, content and advertising that help the right people find you.
Explore Grow →
“I need ongoing digital support.”
Website care, improvements and connected systems that keep everything working.
Explore Manage →
Your business doesn’t stop after a website goes live. Neither should your digital support.
We help you create the right foundation, stay visible and keep your digital tools working as your business evolves. Our founder, Frael Reinoso, meets Newark and North Jersey clients in person and by phone, and some receive a visit every month.
Many Newark businesses serve customers in more than one language. Our team works in English and Spanish, from the first conversation to the content we publish.
One team for your website, your brand and your marketing, with names you know.
A first conversation, in person or by phone, about your business, your customers and what is getting in the way.
A written proposal with scope, deliverables, investment, timeline and who is responsible for what.
We design, build or launch the work, with reviews along the way and one contact person on our side.
When it adds value, we offer care, marketing or improvements after launch. It is always your choice.
No. Palaeli Studio is based in Reading, Pennsylvania. Our founder, Frael Reinoso, meets clients in Newark and North Jersey in person and by phone, and some clients receive a visit every month.
Yes. Besides Newark, we work with businesses in Lodi, Passaic, Elizabeth and other parts of New Jersey, as well as Reading and the Lehigh Valley in Pennsylvania.
Yes. We review your current website, its hosting and its plugins, and recommend whether improvements, maintenance or a redesign make the most sense.
No. You can start with web design, branding, marketing or digital support, depending on what your business needs right now.
We can discuss optional website care, improvements and marketing. The scope and any ongoing costs are defined in your proposal before anything starts.
Yes. Our team works in English and Spanish, and we build bilingual websites and content for businesses that serve customers in both languages.
Tell us about your business and the challenge you want to solve. We will review your goals and outline a practical next step.
Tell us what you’re building, what isn’t working or where you want to grow. We’ll recommend a practical next step based on your goals.
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